Finding the right employee benefits broker in Dallas can make the difference between a benefits program that simply exists and one that actively helps you attract top talent, retain valued employees, and stay compliant with ever-changing regulations. For small and mid-sized businesses throughout the DFW metroplex, Holloway Benefit Concepts has become the go-to partner for comprehensive, personalized employee benefits solutions.
But what sets us apart from other benefits brokers in Dallas? Let’s explore why businesses across North Texas trust Holloway Benefit Concepts with their most valuable asset—their people.
A Veteran-Owned, Dallas-Born Benefits Consulting Firm
Holloway Benefit Concepts was founded in 2011 by Ryan Holloway, a United States Marine Corps veteran who spent over eight years on active duty serving our country. After his military service, Ryan brought the same dedication, discipline, and commitment to excellence to the employee benefits industry.
As a lifelong East Dallas resident who grew up attending Martha Turner Reilly Elementary, Robert T. Hill Middle School, and Bryan Adams High School, Ryan understands the DFW business community from the inside out. When his peers left for college after high school, Ryan and a close friend made the decision to serve their country by heading to Marine Corps boot camp—a choice that would shape his approach to business and client service for years to come.
Today, Holloway Benefit Concepts operates just outside of Deep Ellum in Old East Dallas, bringing that same veteran-founded commitment to service to small and mid-sized businesses throughout Dallas, Fort Worth, Plano, Frisco, Irving, and the entire DFW metroplex.
Comprehensive Employee Benefits Solutions for Small to Mid-Sized Businesses
As an independent insurance agency and benefits consulting firm in Dallas, TX, we’re not tied to a single carrier or limited product lineup. This independence gives us the flexibility to shop the market and find the best employee benefits solutions tailored to your company’s unique needs and budget.
Our Core Benefits Offerings Include:
Health Insurance Solutions
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Group medical insurance plans designed for small business health insurance needs in Dallas
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Multiple carrier options to ensure competitive pricing and comprehensive coverage
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PPO, HMO, and high-deductible health plan (HDHP) options
Group Dental Insurance
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Preventive care coverage to keep employees healthy
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Cost-effective group dental insurance plans for businesses of all sizes
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PPO and DHMO network options
Group Vision Insurance
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Comprehensive group vision insurance (also known as group eyecare insurance)
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Annual eye exam coverage and prescription eyewear benefits
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Access to extensive provider networks across Texas
Life Insurance Programs
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Employer-paid group life insurance as a core benefit
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Voluntary group life insurance options for additional employee-paid coverage
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Competitive rates through our carrier relationships
Disability Insurance Coverage
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Employer-paid and voluntary group short-term disability insurance
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Paid medical family leave coverage options to support work-life balance
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Employer-paid long-term disability insurance with benefits extending to Social Security retirement age
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Income protection for your most valuable assets—your employees
Specialized Coverage Options
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International health insurance policies with evacuation benefits for employees traveling abroad
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Virtual urgent care benefit programs for convenient, cost-effective healthcare access
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Virtual mental health care benefit programs addressing the growing need for mental wellness support
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Virtual primary care (PCP) benefit programs reducing barriers to routine healthcare
Beyond Insurance: Full-Service Benefits Administration in Dallas
What truly distinguishes Holloway Benefit Concepts from other employee benefits brokers in DFW is our comprehensive, hands-on approach to benefits administration. We don’t just help you purchase insurance and disappear—we become an extension of your team.
Benefits Administration Services
Our Dallas-based staff handles the day-to-day administration of your employee benefits programs, acting as a back-office benefits administrator for companies that may not have dedicated HR staff members. This includes:
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Employee onboarding and benefits education
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Enrollment assistance and employee questions
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Claims support and issue resolution
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Carrier communication and advocacy
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Life event changes and qualifying events management
Benefits Compliance Services
Navigating employee benefits compliance in Texas can be overwhelming for small business owners. Department of Labor audits are increasing, and compliance failures can result in significant fines. Our benefits compliance services include:
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ERISA setup documents and wrap plan documents
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Section 125 cafeteria plan documents and administration
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Summary Plan Descriptions (SPDs) and Summary of Benefits and Coverage (SBCs)
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ACA compliance support for applicable large employers
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COBRA administration and notifications
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HIPAA privacy rule compliance guidance
Online Enrollment Technology
We build, deploy, and manage custom online enrollment websites that streamline the benefits selection process for your employees. Our benefits administration platform provides:
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Easy-to-navigate enrollment portals
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Digital document storage and access
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Employee self-service capabilities
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Mobile-friendly design for enrollment anywhere, anytime
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Real-time reporting for employers
PEO Partnership and Brokerage
For businesses exploring Professional Employer Organization (PEO) arrangements, we serve as a knowledgeable PEO partner and broker, helping you evaluate whether a PEO solution makes sense for your organization and finding the right fit if it does.
The Holloway Benefit Concepts Difference: True Partnership
Most benefits brokers in Dallas set up your plans and check in once a year during renewal. At Holloway Benefit Concepts, we take a fundamentally different approach.
Year-Round Benefits Management
We’re not just available during open enrollment season—we’re your ongoing partner throughout the entire year. Our team:
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Monitors your benefit utilization and plan performance
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Identifies cost-saving opportunities as they arise
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Stays ahead of regulatory changes that might impact your business
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Proactively communicates with you about market trends and carrier developments
Annual Re-Evaluation Process
Every single year, we re-evaluate your employee benefits programs to ensure what was initially set up still aligns with current market conditions, your budget, and your employees’ needs. This annual review process helps our clients:
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Avoid unnecessary premium increases through strategic plan design
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Take advantage of new benefit options and innovative solutions
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Benchmark their offerings against competitors for talent attraction
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Make data-driven decisions about their benefits investments
Personalized, Local Service
As one of the only employee benefits consulting firms in Texas that provides this level of hands-on, day-to-day administration and annual re-evaluation, we’ve built our reputation on personalized service. You’re not just a policy number to us—you’re a valued business partner.
Being located right here in Dallas means we understand the unique challenges facing DFW businesses. We know the local talent market, the competitive landscape, and the specific needs of Texas employers.
Who We Serve: Small to Mid-Sized Businesses Across DFW
Our sweet spot is working with small and mid-sized companies throughout the Dallas-Fort Worth metroplex, including:
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Businesses with 5-500 employees
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Companies without dedicated HR staff who need ongoing benefits support
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Organizations looking to enhance their benefits packages to compete for talent
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Employers frustrated with their current broker’s lack of responsiveness
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Startups and growing companies implementing benefits for the first time
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Established businesses seeking to control costs without sacrificing coverage quality
Whether you’re based in Dallas, Fort Worth, Plano, Frisco, Irving, Arlington, McKinney, or anywhere else in North Texas, our team is ready to help you build an employee benefits program that works for your business and your people.
Real Results: What Our Clients Say
Our clients consistently tell us that partnering with Holloway Benefit Concepts has been transformational for their businesses:
Improved Hiring and Retention: Companies report being able to fill positions they struggled with for months once they implemented competitive benefits packages with our guidance.
Significant Cost Savings: Through strategic plan design and annual market evaluation, we’ve helped clients save thousands of dollars annually without reducing employee coverage.
Peace of Mind: Knowing that benefits compliance is handled and that expert support is just a phone call away allows business owners to focus on running and growing their companies.
True Partnership: Unlike the typical broker relationship, our clients describe us as an extension of their internal team—knowledgeable, responsive, and genuinely invested in their success.
Getting Started with Holloway Benefit Concepts
If you’re a small or mid-sized business in the DFW area looking for an employee benefits broker who will truly partner with you—not just sell you a policy and disappear—we’d love to talk.
Our Process:
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Discovery Conversation: We learn about your business, your current benefits situation, your budget, and your goals
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Market Analysis: We shop the market across multiple carriers to find the best options for your specific needs
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Custom Proposal: We present tailored recommendations with clear explanations of costs, coverage, and trade-offs
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Implementation: We handle all the details of setting up your new benefits programs
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Ongoing Support: We provide year-round administration, employee support, and annual re-evaluation
Why Independence Matters
As an independent employee benefits agency in Dallas, we’re not captive to any single insurance carrier. This means:
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We work for you, not the insurance company
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We can objectively compare options from multiple carriers, including Allstate, Aetna, and many others
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We have the flexibility to move your business if a carrier isn’t performing
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We bring carrier competition to your benefit, often resulting in better pricing and service
Ready to Experience the Holloway Benefit Concepts Difference?
Choosing the right employee benefits broker in Dallas is one of the most important decisions you’ll make for your business. Your benefits program impacts your ability to attract talent, retain valued employees, maintain productivity, and manage costs—all while staying compliant with complex regulations.
At Holloway Benefit Concepts, we bring together deep industry expertise, genuine local roots in the Dallas community, veteran-founded values of service and commitment, and a truly differentiated approach to benefits administration and ongoing support.
We’re proud to serve small and mid-sized businesses throughout the DFW metroplex, and we’d be honored to serve yours.
Contact Holloway Benefit Concepts today to schedule a no-obligation consultation and discover how our personalized approach to employee benefits can help your business thrive.
Holloway Benefit Concepts
Independent Employee Benefits Broker | Dallas, TX
Veteran-Owned | Locally Operated | Client-Focused
Serving Dallas, Fort Worth, Plano, Frisco, Irving, Arlington, McKinney, and the entire DFW metroplex with comprehensive employee benefits solutions and ongoing support.
